Blog — Be Original Americas

From Gensler Co-Managing Principal Kenneth P. Baker, the reason all designers need to value originality in design.

Guest BlogBeOAMarch 28, 2018GenslerComment

Ask a Retailer: Soft Square

Read how this retailer brings original design from the factory floor to a person’s home.

Guest BlogBeOAFebruary 15, 2018Soft Square, RetailComment

Retailer Gabriel Ross weighs in on how to get clients & customers invested in original design.

Guest BlogBeOADecember 7, 2017Gabriel Ross, RetailComment

m.a.d. furniture design talks how originality and price are not mutually exclusive.

Inspiration vs. Copy

Bend Goods on where inspiration stops and copying begins.

Guest BlogBeOASeptember 26, 2017Comment

Watch how our 2017 Student Design Fellows spent the summer learning in the field.

FellowshipBeOAAugust 16, 20172017 FellowshipComment

Our 2016 Student Design Fellows share their stories after a summer of hands-on learning.

FellowshipBeOAAugust 12, 20162016 FellowshipComment

Be Original Americas meets with U.S. Customs & Border Protection and U.S. Department of Homeland Security on on protecting original design.