Be Original Americas believes in True Partners, member companies who advocate to support original design. Board member and heritage Danish design brand Georg Jensen has proven to be just that, announcing an initiative to donate a portion of sales of their new SKY water bottle to support the Be Original Americas Student Design Fellowship in 2022.

Be Original Americas celebrates its 10th Anniversary in 2022, a true milestone in our continuing advocacy for originality, integrity, and authenticity in the designs that shape and enhance our lives.

This year our member Alessi is celebrating their 100th anniversary. Wondering how the Italian brand has continued to create original designs for a century? Design icon and President of Alessi, Alberto Alessi, shared his insight on authentic design and originality with us...

The Egg™ chair, designed in 1958 by architect Arne Jacobsen, is a timeless icon of Danish design. Like a sculptor, Jacobsen tirelessly developed and perfected the chair’s shape by experimenting with wire and plaster in his garage. Today, it is recognized worldwide as a highlight of Jacobsen’s legendary career and a hallmark achievement of Scandinavian design.

An original is forever. This has been Kartell’s philosophy since 1949 when it first started creating design products, which over the years, have become part of a wider cultural and artistic heritage worldwide.

Handmade in Finland by acclaimed architect and interior designer, Mr. Seppo Koho, whose architectonic touch is clearly visible throughout the collection, Secto Design fixtures have been knocked off again and again—but can be distinguished by their seal of authenticity: the hologram label.

A chair that captures the essence of Danish furniture design, the Wishbone Chair, designed by Hans J. Wegner is known not only for its iconic design, but it’s long-lasting quality and stability as well. While the sculptural chair has created inspiration for designers across the globe, it has also become a common knock-off piece.